I’m your new secret weapon.

I’m Gabriel Smy.

I live in Cambridge, UK, with my wife and four boys – a great place to be for independent cinema, big beer festivals and photographing medieval buildings (downside: it’s hard to get a real man’s flowery shirt and the food is crap, but you can’t have it all).

After an English degree I freelanced for 9 years as a copywriter, editor, tutor and trainer. I wrote training resources for the third sector amid reams of other copy. I edited websites, taught English, creative writing and literacy, and developed and delivered training events for many organisations.

In 2008 I started to dedicate this expertise to online content, as part of the Fluent team. It was so much fun that I launched SmyWord to add energy to the dialogue about content strategy on the web.

Why am I your new secret weapon? Because while most companies still skimp on the substance of their web sites, I can help you capture your audience with clear, compelling and effective content.

Let’s talk. I’m on twitter if you like it short and sweet.