Archive for January, 2011

What ‘show don’t tell’ means for web site design

January 7, 2011

‘What is the use of a book,’ thought Alice, ‘without pictures and conversation?’

Show don’t tell is a core design principle here at Endis Solutions. But what does it actually mean?

Given the choice between telling someone something and showing it to them, you should almost always show it. Here’s how, and why:

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spoon62 Gabriel Smy is a writer and Content Strategist at Fluent. SmyWord is his iron in the content strategy fire. He lives in Cambridge with his four sons and can't resist a paisley shirt, a moody film or a good gastropub. You can follow Gabriel on Twitter.

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